//Marketing Points

Sandi’s personal writings and tips for marketing

Why ‘Obama-care’ was the Best (and Largest) Direct Response Marketing Piece in History

When I logged into Facebook the other day, I saw an ad in the sidebar. It said, “Sign up by March 31, or pay a fine of up to 1% of your income.” there was an image next to it, it was a calendar with the 31st circled. 
Actually, here it is: When I saw this, a thought popped into my head, “What if this deadline is just to produce scarcity? What if this just the best direct response marketing piece of all time?” Are you still asking yourself “What is the ROI on social media?” Do you really need to ask that anymore? I urge you to look at the Presidency of Barack Obama. Whether you agree with his political tilt or not is NOT the question here! Don’t get it twisted! I honor, [...]

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The Most Robust Search Tool For Keywords, Hashtags & Finding People Through Social Media

The Most Robust Search Tool For Keywords, Hashtags & Finding People Through Social Media Today I'm sharing how to find your ideal clients right where they are through social media.  This one tool revealed in this episode can connect you with people who not only need your products and services, but they are already talking about them through their posts on a daily basis! Keywords and hashtags are a bloggers best friend! When used correctly you'll create a SWARM of fresh targeted traffic. The search engines seek out good content that is being consumed on a daily basis by regular traffic. The more targeted traffic, the higher you go into the search engines and the more clients you get! It's a BEAUTIFUL thing! Watch episode #57 NOW and let's make your blog go viral, very [...]

Facebook, Twitter, InstaGram, Rebel Mouse, Stumble Upon, Google Plus or Linked In? Social Media For Business That Converts

 Facebook, Twitter, InstaGram, Rebel Mouse, Stumble Upon, Google Plus or Linked In? Social Media For Business That Converts With so many options and choices available to us on social media AND with the enormous amount of people interacting daily HOW can you know what platform to be on for your business? Listen in as I share today two BIG KEYS to creating a social media platform that converts. Facebook, Twitter, Google Plus, InstaGram, RebelMouse, Stumble Upon, LinkedIn and more! Which one should YOU be using and how can you use it effectively so that conversion increases? Secret tip.... this will also increase the traffic to your own blog if you follow what I teach. Let's get started NOW!  

Facebook Engagement Ratios And Open Graph Search

Facebook Engagement Ratios And Open Graph Search With all the changes going on with Facebook it would be easy to get confused by what actually DOES matter and what a business owner should be doing on their Facebook Timeline Business Page. Open Graph Search made some critical changes in the Facebook Environment and there are key things a business must be doing to create a higher enagement ratio. Listen today as I share "Facebook Engagement Ratios" made easy for ANY business! Facebook Marketing like an expert just got easier! WATCH NOW! ​