Chasing Your Dreams With A New Focus
Chasing Your Dreams With A New Focus By: Sandi Krakowski My body hurt. I’d done my time, the body fat was below 4% and the workouts had paid off. No carbs had entered my body for more than 10 days and the lack of water had created the final ‘sharp edge’ I needed. Walking […]
We Act On What We Believe, Not On What We Know
I am always amazed when someone asks me for advise, counseling, prayer, what have you- and they tell me the dilemma, the trial, the situation and when I give them what I believe God teaches – they more times than not will say- I know.. I know. The problem you see is not what […]
ONE PERSON Should Be The Focus of All Marketing, Advertising, Branding & Copywriting
In the digital world, the internet and instant communication it is VERY important to understand where your MAIN FOCUS should be in all of your marketing, advertising, branding and copywriting. This ONE FOCUS should reach and influence the most people who can and will respond. Do you know what this focus should be? Should you […]
Momentum And That “Big Break” For Your Small Business!
You heard from that top client! A celebrity tweeted back to you on Twitter! Someone came into your store today and talked about how they could get your product into 50 other stores across the nation with very little work. Your BIG BREAK just happened and now what’s going to be important is keeping the […]
The Legal Side Of Copywriting, Marketing, Email Marketing and More
The Legal Side Of Writing (AND Teaching) For Your BusinessBy: Sandi Krakowski When I began my first business it was important to understand trademarked names, phrases and logos. We had over 400 kitchenware products we were drop shipping and while most vendors and dealers gave us unlimited permission to use the graphics and images in our […]
The Skill Of Listening For Huge Company Growth
The Skill Of Listening For Huge Company Growth By: Sandi Krakowski Company owners do keyword research, brand analysis, review historical data and all the other big methods they can come up with to validate whether or not their product will sink or swim. Few ever practice the age-old art of listening. Your prospective customers […]
The Social Media Engagement Snowball
The Social Media Engagement Snowball by Jeremy Krakowski Why is engagement more important than the amount of followers you have on Social Media? It’s a snowball effect that a lot of advertisers and social media marketers ignore at the core level, but is the very foundation of how social media works. It’s about human interaction. […]
What Is Sandi Reading? “The Art Of The Start 2.0” by Guy Kawasaki
What Is Sandi Reading This Week? The Art Of The Start 2.0 by Guy Kawasaki When I first interviewed Guy in 2011, not only did I know we'd probably be friends for a long time, I also knew I wanted to read every book he's ever written. I did just that. In my office is every book […]
Marketing And Mind Control- The Main Focus Of Headlines, Content And A Powerful Call To Action
Marketing And Mind Control- The Main Focus Of Headlines, Content And A Powerful Call To Action By: Sandi Krakowski The goal of all marketing is much different than many new business owners might think. As I've asked this question through social media and on my coaching calls, answers varied from: To get my product out […]
Beating Your Competition Is A Faulty Business Mindset
Beating Your Competition Is A Faulty Business Mindset I remember the first time I heard a business leader talk about 'beating the competition'. It stirred my red personality up. The focus was to 'sift the market; leave them in the dust; keep them guessing'. I've played this game many times. Rising to the top winning […]