/Tag:blogging

Marketing And Mind Control- The Main Focus Of Headlines, Content And A Powerful Call To Action

Marketing And Mind Control- The Main Focus Of Headlines, Content And A Powerful Call To Action By: Sandi Krakowski The goal of all marketing is much different than many new business owners might think. As I've asked this question through social media and on my coaching calls, answers varied from: To get my product out there Find my ideal client Speak my client's language Sell something to things as wide and broad as: To beat my competitors Be the best Make money Give you an offer As we can see from just these few short replies, very few new and beginning business owners understand the focus and the goal of successful marketing campaigns. The goal of every marketing campaign is to create or change a belief. The headline, lead, opening statements, bullet points, proof, [...]

By | July 1st, 2015|Blog|0 Comments

Want To Be A Better Writer? Here’s A Secret Tip!

  Want To Be A Better Writer? Here's A Secret Tip! By: Sandi Krakowski If you read, you know. I was raised with this statement. Phonics, learning to write at a young age.... more the 'norm' than the exception some 40 years ago when I was in grade school.  As I spent 24 years homeschooling my children, my priorities were the same. Teaching them to read, communicate and speak well was a major focus. Without these three skills it doesn't matter how brilliant you are in other areas of life, you'll struggle. Sadly, far too many people do. Today, as an international coach, teacher and mentor to thousands of clients, people turn to me to help them become better writers and speakers. They also want to build effective and profitable businesses online. All of these paths can [...]

By | March 22nd, 2015|Blog|4 Comments

The Evolution Of A Blog

  When I first started this blog in the fall of 2009, I had been running businesses online for 14 years. But this was the FIRST time I had put myself out there to teach others what I was doing. I still remember the struggle of, "How on earth do I break this down? I mean.... how DO I do this anyways?" So many people were asking me every single day to teach them how I had grown my first email list in the 1990's to over 35,000 clients in under 2 years. They wanted to know HOW did I make over $1 million dollars 100% SELF TAUGHT with my kitchenware business? HOW did I get my blog to show up on the first page of Google in just a few days after it [...]

By | September 19th, 2014|Blog|0 Comments

Kiss Cold Calling and Phone Prospecting Goodbye And Use Social Media To Close More Sales

Kiss Cold Calling and Phone Prospecting Goodbye And Use Social Media To Close More Sales By: Sandi Krakowski Have you noticed a shift in how people communicate? No one wants to talk on the phone anymore! Even when it's a friend or family member calling, talking on the phone all day is no longer desirable! Most people do not want to answer the phone when someone they know calls. They'd rather talk to them online through social media, email or texting. So how can someone who is trying to build a business use the phone to do so? Or would a better question be, do you have to use the phone like we used to in years past to grow your company? We can't do cold calling and phone prospecting like we used to [...]