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social media Archives - Sandi Krakowski, Facebook Marketing Growth Hacker, Copywriter, Direct Marketer

What Comes First? A Successful Blog OR A Best Selling Book?

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bemore-book1

What Comes First? A Successful Blog OR A Best Selling Book? 

People ask me all the time how to build their best online store or platform so that 'when' their book takes off and they have thousdands of new visitors to their website, what they build can support the enormous growth. Have you ever had the same question? Here's my answer. It won't happen.

First of all there's no such thing as writing a hugely successful book that grows like crazy without having an online platform first and then all of a sudden your platform grows really big because the book took off. Very few (and I mean VERY few) books take off without a successful platform FIRST. The reason a book DOES take off and the reason it IS successful is because a highly targeted and connected platform is pushing it forward! Now rarely and I mean 00000.02% a fantastic book comes along that a publisher hears about from a referral and a person is discovered and things take off. But that is NOT the norm. To get the averages in perspective? Think hundreds of thousands of books on Amazon fueled by a big platform verses 1 'discovered' successful one. 

Truth be told? It doesn't happen with a record album either! In today's generation of social media audiences and connection the first thing you need to do is build a BIG platform that is connecting to you daily. That means that they are already having relationship with you and because of this relationship, when you write a book, they gobble it up, spread it around like wildfire and your platfrom grows even BIGGER, quickly. 

So how do you do that effectively while you're writing your book? After 19 years of building successful online businesses I can say this: Build a highly targeted Facebook page and build culture ON that page, not your product's message. How do you do that? Take my Facebook Marketing and Facebook Templates class. Every step you need starts there. Facebook is the forerunner and the big leader in all social media platforms. They aren't going anywhere, and you must start there.

Once you get things growing (and most of our clients get to 5-10k highly targeted followers in under 90 days) NOW you can release your book, start dropping samples of it and build that successful dream of yours. But you'll never write a book as a no-name without any followers and somehow be discovered and things blow up in success. Not gonna happen.

YOU are called to #BEMORE!

With love,

Sandi Krakowski 

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Social Media Sucking Your Life Away? How To Overcome This Challenge!

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Time Management And Social Media

Social Media Sucking Your Life Away? How To Overcome This Challenge!

Do you ever feel like a crack addict on your smart phone browsing social media 24/7 looking for some 'better' news to keep you going?  Or have you ever felt like throwing your stupid phone into the river because it won't stop ringing?

During the last four years as I've had the honor of working with our 2 million clients, some big nationwide brands, Entrepreneuer Magazine, Forbes, BeliefNet and more, something keeps coming up that I had to spill the beans about today.

It's not a fun topic and it could make you quite uncomfortable. But my desire and my mission is to help create success for your company and to help you enjoy your customers, through social media. Today, in my latest column on Entreprenuer Magazine, I'm going to touch on this topic of 'time sucked away into a vacuum' because of social media. Join me as we plunge into this troubling challenge.

You can read my column here

Please leave me a comment, on Entrepreneur's site, on how this problem is affecting you, your company and what your biggest challenge is. I'll be answering your challenges next week as well!

With love,

Sandi Krakowski

Sandi Krakowski

 

 

 

 

 

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Building Your Best Life While Ignoring Your Critics

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Rochelle Griffin A Real Change

Building Your Best Life While Ignoring Your Critics

Several times per week through social media I will post something about learning to IGNORE your critics. Everytime I do, people start chiming in that they are so grateful I shed light onto this very difficult situation- HOW to answer a critic. Many thought they needed to give a well scripted and polished answer. Others thought they should try to win their support. Still others thought it's a great platform for debate!

NONE of these are the answer. 

When you are building your best life don't be shocked that there are people who will NOT want you to succeed. Yes, it's true. There are people who will see your life changing, your family growing stronger and you becoming happier but they will have NOTHING encouraging to say. As a matter of fact, the closer you get to God's absolute best for your life they will begin to attack even more. The picking you apart will increase, the judgements and even lies can escalate.

So WHAT are you supposed to do? Answer these people and hope to win them to your side? NO! Ignore them.

Today, one of our head coaches here at A Real Change International, Inc., Rochelle Griffin will share some specific insights into what happened to her as she began to use the "one to many" model in her direct sales business. You would think that as she and her husband grew closer, her child was happier and her income soared, everyone would be praising and celebrating with her. FAR FROM IT. Listen as she shares how to build your best life and learn to ignore your critics.

We are so grateful to have Rochelle active every month in our coaching groups, helping people break through as they encounter some of these very challenging situations! Watch now!

 

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