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ONE PERSON Should Be The Focus of All Marketing, Advertising, Branding & Copywriting

In the digital world, the internet and instant communication it is VERY important to understand where your MAIN FOCUS should be in all of your marketing, advertising, branding and copywriting.  This ONE FOCUS should reach and influence the most people who can and will respond. Do you know what this focus should be? Should you FOCUS on all the ways that your product or service solve a big problem? Many amateur marketers, advertisers, branding so-called specialists and copywriters tend to take a direction that leaves far too many profits on the table.  It's the focus of themselves. Recently I was editing a sales letter that someone had me review, hoping to 'tweak' it for better results. The headline read:  I Have Investors Waiting To Give You Money For Your Foreclosing Home- Call Me NOW! [...]

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Why You Don’t Want To Be On The First Page Of Google

Why You Don't Want To Be On The First Page Of Google    When you build a business online the most important thing you should be doing every single day is building your list. Your house list influences the value of your company and it gives you the power to grow on command. Without a list you’re pretty much guessing as you go.  Serious business owners build their list, have a marketing strategy they follow and create products to increase their profits in a passive way. So it would seem obvious that you should also have a goal to end up on the first page of Google, right? Not necessarily. Years ago when people paid for PPC ads as the foremost way of marketing online this might have been a great target- get a [...]

How To Do ONE Thing In Your Business That Will Be A Hidden Goldmine In 2019! You’ll be shocked how easy this is.



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Do you need more customers and clients in your small business?



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